Mission
PUIG Group is asking for help to carry out a sampling of its well-known fragrance, on the occasion of Sant Jordi’s Day.
The aim is to raise awareness and recreate the whole universe surrounding Musk by Adolfo Dominguez through the proposed activation.
Storytelling
We carried out this activation on St. George’s Day in which our command delighted by sampling Musk by Adolfo Dominguez. All as natural and eco-friendly as the fragrance, a rose and seeds in the form of a card completed our presence.
All this was enhanced by our bicycle adorned with millions of roses, which of course did not go unnoticed!
It was such a sweet idea that it made you want to eat it.
If after this you want more… call us and “we’ll give you more…” 😀