Mission
On the occasion of its long-awaited opening of the new Bilbao store, the brand came to us to raise awareness and brand awareness both in the streets of Bilbao and among all those attending the opening party.
Storytelling
Commandoes of the personification of Lola & Friends with the most striking looks from the collection and vindicative messages about the mentality of never giving up your own style, filled the city centre.
Project, decoration and strategy completed this btl activation.
Without forgetting… our evocation to bring out the wild side of each one of us, and the remembrance we try to give to animals in danger of extinction. We recreated it with masks representing each of them.
We always take care of everything, especially the details… we assure you!
Financiado por la Unión Europea-Next Generation EU